Really fake and fake, the quality of the wardrobe is the quality of the enterprise.

Price warfare generally refers to a kind of commercial competition behavior between enterprises by competing to reduce the market price of commodities. The main price reduction driving force is market pull, cost promotion and technology promotion. There is no substitute for lowering the product quality in terms of terminology. The meaning. Such wisdom affects the image of the wardrobe industry and shakes consumers' purchasing confidence.

Affect the overall industry impression

The reason why the price war is fascinating, apart from the transparency of profit margins, the company’s net profit is reduced. More is the price war, which has been stolen by people who are not loyal, using the psychology of consumers to seek cheapness, sacrificing product quality. Reduce production costs and put products with unguaranteed quality into the market to participate in price competition.

The shoddy products are flooding the wardrobe market, affecting the image of the entire wardrobe industry, shaking the consumer's purchasing confidence, and letting other wardrobe companies that follow the market rules and implement products to suffer from the "nothing" and "sit". In the market, the impression that the products produced by domestic wardrobe enterprises are not mature enough.

"The foreign brand" is difficult to distinguish between true and false

Wardrobe companies are not uncommon in the home building materials industry from price wars to disguised price wars. There are countless examples of the failure of the wardrobe company to continue to cooperate with the company due to the quality of the products produced. How to make the wardrobe business achieve a win-win situation for both enterprises and consumers in the economic downturn, and to ensure product quality is a prerequisite. The so-called "foreign" brand is also true and false.

On the contrary, some foreign brands' products are still the preferred brand in consumers' minds. Recently, the news media have exposed a large number of counterfeit and foreign products on the market. However, a large number of domestic consumers are still willing to consume the products they produce. Why? The reason is that foreign brands are already in the hearts of consumers. A good brand image has been established, which leads consumers to purchase their products no matter how many Nippon and Dulux counterfeit products appear on the market. But it seems that domestic wardrobe companies do not have such treatment.

Good quality is king

Whether participating in price wars, wardrobe companies must put product quality first. If the wardrobe enterprise wants to survive and accumulate in the price war, to build a solid foundation for the brand in the future, we must ensure the quality of the product, rely on technological progress, control the procurement, production and operating costs, expand the influence of the company, and do a good job. .

In addition, it is necessary to consolidate customer relationships, turn customers into “fans”, and maintain customer awareness and loyalty to the brand. In order to ensure the quality of products, the price will be more close to the people, so that enterprises and consumers will win. Only in this way, the wardrobe business will be able to live a good life in the face of market downturns.

Our pop up a – frame banner is one kind of folding display ,it is made of 250g stretch fabric add steel frame with screws .