"8090" into the main consumer of household products

After the core speed reading "8090", it has become synonymous with the young people who admire the personality and reject the "similarity". This generation has shown a unique personality and taste in all aspects of clothing, food, housing, and travel. When purchasing home products, "8090" also likes fashion, simple and personalized products, which is also the personality of today. Why do household products quickly spread the market?

"8090" has a "lust" heart

Fashion is a life attitude. It comes from people's inner desire for change and tired of being conservative. The home environment is closely related to people's lives. It is no exaggeration to say what kind of home style is chosen. Today, fashion is everywhere and has been integrated into every aspect of social life. Visit the home store and look at the creative home products. You will find that when you start, personalized homes are slowly becoming fashionable. Those "8090" who have independent personality, thoughts, cool pursuits and personal qualities are gradually becoming the main consumers of their consumption.

"8090" has a "lust" heart

This is an era of individuality, which is an era of individuality and flaunting. When the 80s are about to become the most mainstream consumer group in the home market, many furniture and building materials brands have begun to break the standard production model and integrate more fashion elements into the design and production of household products. Into the Kunming home and the major building materials market, you will find that the style of a single, simple style of home products has become less and less, replaced by a variety of fashionable, colorful, unique style of home building products. In this era of individuality, the main force of home consumption is not seeking to pursue the pursuit of individuality and fashion home products while pursuing comfort and practicality.

Colorful toilets, 3D special effects floors, weird sofas... These personalized and stylish home products have never been seen in the past. Now, every major home store is everywhere. In Kunming's home, the person in charge of a furniture store told reporters that more and more young people, especially after the 80s, prefer some products with unique shapes and colorful colors. “Compared with consumer groups of other ages, consumers after 80s and 90s tend to prefer products with a strong sense of fashion and unique style when purchasing furniture.”

In another ware store, the sales staff expressed the same view. "80 after the general do not like to follow the rules of product design, the more unique the product design, often the better the sales." According to the store manager, the consumer group of the brand's sanitary ware products are mainly young people, most of the 80, 90 After the consumer was first attracted by the brilliant color of the product, the brand was finally selected. “For example, we have two toilet products of the same price in the store, one is the traditional white and gray series, the other is the color series including red, pink and purple, the older consumers. Most of them choose the former, while consumers after 80 and 90 mostly choose the latter."

"Transformers" furniture is very pleasing

Don't think that these personalized home products are "informed", in fact, they are not behind the traditional home products in terms of practicality.

The reporter found in the home store that many personalized home products are used for many purposes. The reporter found in a few home stores in Kunming that some of the colorful furniture, or the uniquely shaped furniture, is simply the "Transformers" of the furniture category. Among them, there is a folding utility coffee table that can be used as a dressing table, and can be used as a bench for small coffee tables.

Personalized home products meet the psychological desire to pursue a fresh life after 8090. Its practical characteristics are also in line with the reality that most young people have a small home environment and can't put too much furniture. Nowadays, personalized home products have become a kind of home fashion, which is popular among young consumers. It is the result of individual liberation and the need of young people's real life.

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