On June 30th, the four-day 2016 Asian Outdoor Products Exhibition officially kicked off at the Nanjing International Expo Center. The Asia Outdoor Products Fair brought together more than 705 exhibitors and brands of outdoor products. China’s leading outdoor brand explorers joined the booth number: 5.1500. During the exhibition, Pathfinder co-founder and mountaineering explorer Wang Jing took the new book Quietness to share the journey of climbing Mount Everest. In addition, outdoor products such as ski suits, travel jackets, skin clothes, and cross-country running shoes in the new season of the Pathfinder brand also made their debut. The rich activities led the audience to experience the excitement of the outdoors. Pathfinder founder, Group Chairman and CEO Sheng Faqiang cuts ribbon for the Asian Outdoor Opening Ceremony Wang Jing shared the summit of Everest On the afternoon of the 30th, the "quiet to the pole" new book promotion meeting and the summit of Zhufeng summit were held on the pathfinder booth. The founder's co-founder, mountaineering explorer Wang Jing and the first person of China's anaerobic mountain climbing attended by Song Yujiang. . Wang Jing shared his arduous journey of completing the earth's nine pole (7+2) climbing expedition in 143 days. Before 2014, she had eight summits of eight 8,000-meter-high snow mountains, including two summits of Mount Everest. In 2014, she set off again and set herself a crazy goal - to complete the Earth's nine-pole climbing adventure in the shortest possible time. Despite the hardships, she eventually traveled through the nine poles of the Earth with a record of 143 days. The new book “Quiet to the Extreme†also details the story of Wang Jing’s climbing expedition. The book was first launched in Nepal on May 30th and received high attention from the Nepalese government. Nepal’s Prime Minister Olli’s “quiet silence†Congratulations on publication. Song Yujiang, the first person of China's anaerobic mountaineering, was present at the summit. When he reached the summit of Mount Everest this year, he used the outdoor satellite to provide the Iridium satellite terminal. According to the data transmitted by InReach, the itinerary was tracked in real time and its orientation was also due to the outdoors. The real-time tracking system helped everyone witness the adventure. Outdoor help is Pathfinder's outdoor safety protection platform. Through the aggregation of rescue organizations, the provision of professional equipment, and the provision of pre-skills training, we have established the largest and most professional one-stop outdoor travel security service platform in China. In the morning, Wang Jing also attended the 2016 Endurance Games and shared the theme of "Female and Endurance Sports." She used her own personal experience of climbing the world's 7 largest peaks to describe the power of persistence and belief. Wonderful activity continues During the Asia Outdoor Products Exhibition, the Travel, Trekking, and Mountaineering Business Unit of the Pathfinder Outdoor Business Group, as well as the Travel Business Group, launched an exciting activity on the site. The atmosphere of the event was extremely hot and the audience was enthusiastic. . On the morning of the 30th, the Pathfinder Travel and Easy Tournament held the launch conference of the East China Branch of the National League for Experiential Travel at the Pathfinder booth. The president of the Pathfinder Travel Business Group and Yi Hao, the founder of Yi You, attended the conference. The alliance is based on Pathfinder Travel & Easy World as the sponsoring institution, and is a member of the like-minded travel agencies, outdoor travel agencies, outdoor travel enthusiasts and outdoor travel product promoters who are like-minded in Jiangsu, Zhejiang, Anhui and other places with business cooperation potential. , To jointly promote the formation and development of outdoor tourism and outdoor equipment product business network, promote and build an unlimited number of outdoor community ecological organization completion and operation, organize the strength of research and development of outdoor travel experience deep travel products. At the end of the conference, the person in charge of the Pathfinder Travel & Easy Tournament Management Division signed a product purchase agreement with a representative of the alliance to jointly develop and sell experiential travel products for cooperation, mutual benefit, and win-win results. In the afternoon of the same day, Pathfinder Travel Business Group invited Zheng Hao, the leader of the Beibang National Development Institute BiMBA, to share the sentiments of the 11th. He led 46 brothers and sisters of the Peking University Development Institute along the track of Xuan Zang. In line with the spirit of "idealism, action and perseverance," he completed the 128-kilometer challenge in four days and won the Shackleton Award. At the scene, Zheng Hao also interacted with the audience on “extreme product†questions and answers and attracted many audiences to participate. Colorful new products have won wide praise At the Asia Outdoor Products Expo, Pathfinder not only provided a three-dimensional platform for outdoor enthusiasts to experience and communicate, but also displayed the latest and most cutting-edge products. In the exhibition area, functional clothing and footwear products are dazzling. Among them, the main products of light energy ski suits, travel three-in-one jackets, skin clothes, and cross-country running shoes all have unique features and technological content, attracting many outdoor enthusiasts. Visit and consult and win wide praise. Pathfinder's light energy ski wear adopts the TiEF WARM bionic hollow heat-generating fiber developed by Pathfinder to absorb the red ultraviolet rays in the sunlight, converting the light energy into heat energy, and at the same time can greatly lock the heat energy and store the heat energy. Self-heating, super moisturizer for internal heat storage. Travel TiFE GUARD is a three-in-one self-cleaning travel three-in-one jacket specially designed for business trips, self-driving city commuters, etc. The powerful protection function combines three trip treasures for travel, two travel treasures for commuting and other necessary items. In addition, Pathfinder 2016's heavy-duty cross-country products and skin suits, while developing product functionality and satisfying outdoor sports needs, continue to incorporate fashion elements, making outdoor wear the highlight of everyday wear. The Asia Outdoor Products Fair is a wonderful place for everything from the layout of booths to the hosting of various events. Pathfinder is China's outdoor leading brand, relying on its advanced technology strength and strong R&D team. With the product idea that the ultimate product achievement exceeds the product concept, it will continue to explore evolution and move toward a new journey with a more professional and dynamic attitude. . 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