Analytical instrument industry of environmental protection series in-depth report

The characteristics of the industry segregation determine the company's behavior-merger or acquisition:

1) The customer base is diverse (tens of), the product line is complicated (tens of thousands), the market segment is small, and it is divided in terms of technology and channels (about 100 million yuan on average).

2) Companies in a certain market segment rely on technology or channel advantages to become the leader, relying on first-mover advantage to prevent latecomers from entering.

3) The overall scale of the industry is restricted by product specificity, which is only about tens of billions.

4) The growth rate of the industry is stable for a long time, and the short-term segmentation is driven by events to produce high growth.

Environmental monitoring, as a branch of the analytical instrument industry, also has the above characteristics. We believe that there is only one merger and acquisition path for the rapid development of companies in the industry, otherwise it will become the target of mergers and acquisitions after encountering the capacity ceiling of market segments.

International giants have become models. International giants such as Thermo-Fisher, with operating revenues of US $ 11.7 billion in 2011, rely on more than 300 mergers and acquisitions in more than two decades. Although Waters focuses on the market segment with the largest market capacity, it also strengthens the competitiveness of its products through the acquisition of software, accessories, consumables and other related companies. Domestic concentrating technology, Xuedilong, etc. have also begun to embark on the road of mergers and acquisitions.

Prospects of the domestic industry: The policy is positive in the long term, and the event is driven in the short term. Environmental monitoring "Twelfth Five-Year Plan", heavy metal pollution prevention, thermal power plant denitrification, etc. have brought development opportunities for companies in the industry.

It is estimated that the demand for environmental monitoring instruments during the "Twelfth Five-Year Plan" period will be around 10 billion yuan, and the market space is vast.

Domestic competition pattern: In the fields of environmental monitoring and industrial process analysis, domestic companies are roughly equivalent to foreign companies in terms of technology, and they have advantages in terms of price and after-sales. Their market share is comparable to foreign companies. In the low-end field of laboratory analytical instruments, it is already in the process of import substitution. However, high-end laboratory analytical instruments are still the monopoly market for imported instruments.

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